Social Media Management: How To Respond To Negativity Aimed At You

Course overview

With the rise of social media as a preferred communication platform, every industry has become a target of negative reviews. While there is no doubt that the use of social media has resulted in enhanced professional education and patient care, the rise in websites that facilitate negative commentary has proliferated. Unfortunately, negative comments are often divisive, angry, and can feel like personal attacks on an otherwise reputable institution or individual provider. This activity describes the recommended ways for a healthcare worker to properly respond to a negative online commentator or reviewer.